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The goal of the project was to update the SCCA brand and bring unity to its' sub-brands. Starting with the core logo, I updated the "antique" mark to make it more simplified and contemporary, as well as the typography associated with the mark. Applying the same approach to the sub-brands, new logos were created for the Club, Solo, and Rally divisions.
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Logos for SCCA Club, Solo and Rally

Logos applied to T-shirts

Logo applied to baseball hat
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